The
Client: IAI & Finnish coast guard |
Date: 2023 |
Roll: Head of design |
By: Moments studio |
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PLANE
The
PLANE
Intro:
In 2023, IAI competed to supply a Gulfstream G280 mission aircraft to the Finnish military, along with a proposal for its exterior design, which was an exciting challenge for us.
Intro:
Brief
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Adhere to the Finnish Navy's visual language.
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insperation from navy coast guard
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Maintain a minimalist design.
Challenges
Challenges
Designing minimalism on something
That weighs tons was no small task.
I tackled it like a packaging project, scaling the aircraft to toy size (thanks, AI) to map out windows and doors. ​​
Next, I moved ahead to discover and explore relevant references.
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The Finnish Navy:
Bold diagonals
Minimal color (under 20%)
signature blue.
Solution
Solution
Adaptation for the aircraft:
Amplified diagonals to improve visibility at a distance.
Added sharp, modern line finishes to flow seamlessly With the aircraft's body .
The design proposal was approved and chosen to be printed on the aircraft.
Working with the Finnish print shop to create the stencils for painting was both a rewarding and insightful experience.​
​Watching any design come to life is incredible.
Now imagine that on a 1:116.5 scale, the ratio between a standard A4 & actual aircraft.